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Book Review: Icons and Idiots: Straight Talk on Leadership | The …

Bob Lutz's latest tome isn't so much about cars as it is a business book on leadership that happens to be about cars. Through 11 Don't worry, there are plenty of auto world figures too, from household names like Harold “Red” Poling (Ford's former CEO) and Chrysler's Bob Eaton, to lesser known players like Eberhard von Kuenheim (an orphaned, near-penniless aristocrat who rose to the top of BMW. As always, Lutz's writing is crisp, funny and concise. At the end

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